Lake Norman Chamber of Commerce says “No” to new sales tax

Mecklenburg County Chairman Parks Helms speaks to North Mecklenburg citizens in February 2001 at a “Flexliner” Demonstration in Mooresville.  Photo courtesy Lake Norman Chamber of Commerce.

Every day, I speak with business owners struggling to make payroll. Families who have endured hardships this past year unparalleled in our lifetime, and while there is a glimmer of sunshine peaking through the dark clouds which enveloped our nation almost a year ago, we still have a way to go before we get back to the economic prosperity we enjoyed this time last year. Yet, even as we rebuild and emerge from the darkness of the pandemic, there are those in city leadership who would raise taxes on our goods and service, add to the existing challenges of business owners, and increase the cost to consumers.  As ridiculous as it sounds, there are actual discussions taking place in Charlotte about whether they can get North Mecklenburg voters on board for a sales tax increase for transit.

A far flung idea?  Not really, North Meck voters have had a history of supporting transit. In 1998, the N.C. General Assembly passed legislation which allowed Mecklenburg County to enact a local sales tax dedicated to public transit after a public vote. Mecklenburg County residents reaffirmed their desire to improve public transit options once again in 2007 by approving this dedicated tax by an overwhelming 70% vote. The north Mecklenburg communities of Cornelius, Davidson, and Huntersville voted for this tax primarily based on the promise of commuter rail arriving from Charlotte.

The Lake Norman Chamber represented over 1,000 active business members, and loudly advocated in favor of this dedicated sales tax for public transit because of what commuter rail and expanded bus service could mean to commerce and economic growth for the Lake Norman region.

In 2001, several local Lake Norman area business and community leaders were taken on a highly publicized “Flexliner” transit ride on the old Norfolk Southern rail line from Charlotte to Mooresville. It demonstrated the promise of how commuter rail could positively impact the north market. 


It was that promise of opportunity and the vision of greatly expanded transit options from Charlotte to North Mecklenburg that persuaded our residents to vote in favor of the transit tax referendum in 2007. But history proved those visions to be mere illusions and false hope, as public transit and rail lines were improved everywhere except in North Mecklenburg. The Airport area, the University region and the residents of South Charlotte all saw change and growth. North Mecklenburg was left with no improvements other than more options for the already underutilized buses from the Charlotte Area Transit System (CATS). Instead of getting new rail lines from Charlotte to Lake Norman as promised to gather our support, voters from North Mecklenburg received little more than a lesson in “bait and switch” politics. 

Almost a decade later, the North Carolina Department of Transportation and I-77 Mobility Partners, a limited liability corporation created by Cintra, signed a comprehensive agreement for the delivery of I-77 toll lanes. In response, Lake Norman residents voted overwhelmingly to cast out elected officials, both local and statewide, who pushed I-77 toll roads down the throats of our citizens, instead of meeting our actual needs and creating expanded general-purpose lanes which were introduced in other areas of the Charlotte region instead.

Now, in 2021, during the greatest economic and healthcare crisis of our lifetime, Charlotte City leaders are once again considering the expansion of light rail which could cost between $8 and $12 billion. According to Huntersville Mayor John Aneralla, “You are talking about $150 per person a year or $600 a year for a family of four for something those of us in North Mecklenburg will receive no benefit from.”

On Monday, January 25th, the Board of the Lake Norman Chamber of Commerce, representing the voice of business in the Cornelius, Davidson, Huntersville, and the greater Lake Norman region unanimously, voted to oppose ANY further increase in sales tax, for ANY purpose, during this adverse economic climate.

With so many businesses, families, and organizations struggling to just meet the bare minimum costs of living and operating expenses, it is clearly the wrong time to even consider such a measure. More to the point, when it comes to whether or not North Mecklenburg voters will vote to fund another Charlotte Transit Tax……well, that train has already left the station.

W.E. “Bill” Russell, CCE, IOM
President & CEO
Lake Norman Chamber of Commerce

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Staying Afloat

The following column from Lake Norman Chamber of Commerce President & CEO Bill Russell salutes the patience, perseverance, and promise of our regional business community as we face the pandemic of 2020.

Staying Afloat

Last month, the Lake Norman Chamber of Commerce held a ribbon cutting ceremony opening the newly renovated Lake Norman YMCA. That day, as leaders of the YMCA talked about the hardship and challenges of a capital campaign during the wake of COVID-19, the most devastating physical and economic threat of our generation, each person referenced the hard work and commitment of volunteers, donors and staff.

In my comments to those who gathered to celebrate the accomplishment, I shared how the local YMCA was essentially my second home during the summers when I was a young boy. Even today, I vividly recall the pickup basketball games, practicing my hoops, and the hot summer days out by the pool.  Looking back, it is hard to believe I did that each day, Monday thru Friday, 9 to 5 until my dad picked me up after work.

Today, the debate rages about whether our schools will have virtual or in class learning.  Governor Cooper has ordered a new restrictive stay at home order going into effect this Friday for the hours of 10 pm until 5 am, which will largely impact our hospitality businesses. While I am most concerned about the impact this virus has had on the health of our families and friends, I also am reminded daily about the economic toll it has had on business and commerce. 

Perhaps no market segment has been hit harder than our hospitality, tourism, and fitness industries. When many could have just folded up – I am aware how our Lake Norman businesses stepped up to the plate. I was impressed last May as Vinay Patel from SREE Hospitality talked about how his hotels worked to keep his employees on board in the face of a dramatic downturn in occupancy.  Chef Wes Choplin with Choplin’s Restaurant created meals for kids in need of a hot lunch.  While his business and other local restaurants suffered under the pandemic, he took care of 700 area children each week. Simply spectacular!

Our Lake Norman YMCA had planned a massive capital campaign and major renovation to begin February 1, just weeks before we realized the devastation of this virus. The leadership of the YMCA rolled the dice, took a risk, and plunged head on into the renovations gambling that the facility would be ready for the start of camps this past summer. The generosity of Lake Norman residents and stakeholders was amazing as the YMCA raised $2 million dollars over the course of three years. Even more amazing was the fact they also served 437 campers this summer – all with appropriate COVID 19 guidelines being met from June 15 to August 14th.

While COVID is seeing spikes statewide, relief is just around the corner as vaccines have now been approved and front-line healthcare workers and the elderly may see distribution within the next week as Operation Warp Speed begins implementation. COVID 19 has been an insidious threat to our nation but it has brought out the best in our people – working together to help each other stay afloat during a rough and turbulent storm.  We have stared down a disease which knows no partisanship, religion, or race.

But one, which at the end of the day, will be beaten back.  The storm has not yet passed but the ravaging winds are subsiding and just over the horizon the sun waits to kiss the gentle waters and make calm the new day. I can see that day.  It’s just ahead.

Wishing health and happiness to you all.

Bill Russell

The Business of Politics

Russell thoughts 1
W.E. “Bill” Russell, CCE, IOM

This month marks my 25th year with the Lake Norman Chamber of Commerce….a milestone from which to reflect on the past, but also look toward the future. Going through my files the other day, I found some letters we wrote to then N.C. Senator Fountain Odom in Raleigh years ago.
Most Chamber members join our association because of the many networking opportunities or for the chance to improve their marketing, management, or sales skills through our many seminars and programs. But a very important role the Lake Norman Chamber plays is being the voice of local businesses whether that’s at Town Hall, in Raleigh, or in the Halls of Congress.

In 1996, a group of our chamber members went to Raleigh to meet with Senator Odom regarding legislation he had sponsored. His bill would change the way our towns and cities annex. Our North Mecklenburg towns were opposed to the bill. While that may not sound like a business issue, the growth of our towns is very important to the overall vitality and health of our region. The chamber played, and still maintains, a key role in the economic well-being of the Lake Norman region.

It was my first trip to Raleigh and after a short wait we were escorted in to see the Senator. There was some small talk before we got down to the real reason we were there.  Senator Odom saw me looking at the beautiful ornate humidor sitting on his desk. He interrupted the Chamber Board Chair, Scott Lawrence, then opened the box and asked if we smoked. Indicating that we did smoke cigars on occasion, the Senator offered each of us a cigar, and took one for himself. He then leaned back in his chair, clipped the end of the cigar, and lit it up to my astonishment.

“Are you going to smoke that in here sir?” I asked, rather aghast. Senator Odom replied, “Son, this is Raleigh and North Carolina was built on tobacco.”

Senator Odom then asked if we were aware he had sponsored the Bill in question. “Yes sir,” I replied.  Odom took a few puffs on his cigar and with a glint in his eye said, “Boys, don’t worry.  That bill has been sent down to the rules committee where it will stay parked till we adjourn.” His language was clear – the bill would die in committee. Senator Odom sponsored legislation that pleased one group of supporters and had his own Bill sent to die in committee to take care of the other side.  In the end, nothing happened.

As we were walking back down the hallway, Charles Knox, our Chamber’s public policy chair at the time, looked at me and said, “Welcome to Raleigh.”

Over the course of the last 25 years, the Lake Norman Chamber of Commerce has become very effective in advocating for our members. I could cite hundreds of cases where our chamber’s voice helped this region….whether it was assisting local businesses with zoning issues, overturning the county’s faulty property tax reval a few years ago, or bringing new health care facilities our classrooms our way. Statehouse Rediced

We successfully lobbied for new schools and expanded roads and stood up to Bond Packages which did not support our community. The Lake Norman Chamber led an effort to get a multi-jurisdictional transportation access management study when that type of study had never been commissioned before. We were able to get road improvements that had been denied to one of our towns by NC DOT.

But it’s the lesson I learned early from a freshman NC House Member I will always cherish the most.

On another visit to Raleigh, Representative Drew Saunders told us the greatest lesson he had ever learned was, “Never burn a bridge – whether that’s in business or politics! The person on the other side of the issue today could be one of your biggest allies’ tomorrow.”

In some respect Raleigh, much like Lake Norman has changed quite a bit in 25 years. Tobacco may have built North Carolina but it’s been replaced by finance and technology. But some of the games played decades ago are still going on, and not just in our state capital, but in Washington DC as well.

As we cross the bridge into our next decade, I am quite confident of one thing though – working hard, working smart and working together there is nothing that we cannot accomplish. Happy 2020!

Bill Russell

“Growing Pains” – Lake Norman Chamber May Message to the Membership

A couple of weeks ago I had the opportunity to appear on a special Town Hall version of WFAE’s Charlotte Talks with Mike Collins. The event, held at CPCC – Merancas Campus, featured our Town Managers, Transportation Planners, NC DOT staff, and Mayors.

The Charlotte Talks program was a discussion on issues ranging from transportation, and education to affordable housing and the pressing need for a magistrate in North Mecklenburg.

Pic c Charlotte-TalksNCDOT’s Scott Cole and Huntersville Transportation Planner Bill Coxe discussed the nearly half billion dollars in approved transportation projects planned for Huntersville, Davidson, and Cornelius and the improvements which will be made to our east- west arteries: Gilead Road, Sam Furr (NC Hwy 73), and Catawba Avenue.

Both pointed out with the improvements to other secondary roads, alternative modes of transportation such as Bus Rapid Transit, Rail, and Bike Paths, and the soon to be opened Managed Lanes – we could see congestion relief.

When Mike Collins asked me directly, what is the message I convey to businesses interested in locating to the Lake Norman region?  I could have taken on the role of cheerleader and sugar coated the issue.  I chose not to do that.

Instead, I responded that I-77 is the “Most Critical Issue” facing our lake communities and the aforementioned projects and alternative means of transportation will not dig us out of the hole we are making when it comes to our diminished quality of life and negative economic impact the Managed Lanes will ensure.

The Toll Lanes will not solve our congestion issue – they will guarantee it! 

As a Chamber of Commerce, we will continue to advocate that the project be finished, and the state buy out the contract and convert one of the proposed Managed Lanes to a Free General-Purpose Lane.  In the meantime, we must harden the shoulders of I-77 and provide additional General-Purpose (Free) lanes which could be used during peak driving times.

Some critics and toll road supporters have likened the efforts of our grass root opposition to tolls as foolhardy, wasted effort, or simply a belief in fairytales. Well, count me as one of the many who still believe in Fairytales!

Neil Gaiman, an English Author said, “Fairytales are more than true: not because they tell us that dragons exist, but because they tell us that dragons can be beaten.”

We do have a great many dragons facing us as we grow: our transportation challenges, overcrowded schools, affordable housing for our teachers, police, and firemen  – all critical to our basic needs as a community.

However, these are all challenges which come from growth.  I don’t think any of us would rather live in a region that is stagnant and dying such as a rural community that lacks the basic infrastructure to support business and industry.  It would be devastating to live in a community like that where children leave when they graduate from school on a quest to find employment in a different community that is vibrant and growing.

Each of us have a responsibility to leave our community better than we found it. That is our charge and by Working Hard, Working Smart, and Working Together – we will slay those dragons.  They can be beaten. Quite simply, it is the responsibility we owe to the generation who succeed us and we cannot settle for anything less.

Bill Russell

Picture:   Mike Collins and Doug Boraks of WFAE along with Chamber President Bill Russell on the Town Hall Edition of Charlotte Talks. Photo Courtesy of Ellen Stafford, LKNConnect.com

A Lasting Lesson From A Moment In Time

As summer vacations begin to wind down, many of us are refocusing on local businesses, seeking to learn new techniques to attract customers and create new revenue. Learning comes in many forms – seminars, forums, and continuing education. Sometimes though, the most lasting lessons come from the briefest encounters.

Aktion
Aktion Club of Lake Norman

For more than a decade, I have served as the advisor to a group of special needs adults called the Kiwanis Aktion Club. These young adults meet each month at the Lake Norman Chamber to socialize, conduct community projects, and participate in programs to enrich their lives.

Recently, a friend asked if I had a personal connection to this group. Perhaps a family member with special needs or a friend with a disability? As I started to reply, I had to suppress the tears. Yes, there was a story. There’s always a story.

In 1983, I joined a local community service group called the Jaycees and jumped head first into nearly every local project. Then one day, the Chapter President asked for volunteers to participate in Camp Hope Sunday. The statewide charity was a summer camp for children with disabilities. Each year the Jaycees would dedicate one Sunday to drive to this special camp and spend an afternoon with the young campers. The volunteers would take a picnic lunch, usually stopping at KFC just outside of the camp, and spend time with the campers.  After lunch, the kids would sing a few songs for their hosts.

The first few times I was asked to join in, I always found an excuse why I couldn’t attend, but in 1986 I was president of our Jaycee Chapter and felt that I had to go. Once there, I was assigned a little boy. Thirty one years later I still remember his name … Jason. Jason was just like any other ten year old child except he was considered special.  Jason had Down Syndrome.

Shortly after we arrived, we sat down for our picnic. The room was loud with laughter and chatter and Jason hardly took a breath between bites as he filled me in everything that came to his mind. When he reached over and started picking up food off of my plate, I was slightly taken aback.  But Jason just laughed as if he had told the biggest joke of all.

Several minutes later Jason joined a group of kids to sing a few songs. Picture twelve children, all singing the same song, but each and every one in a different harmony and pitch. I caught Jason looking directly at me, eyes locked on mine, and he was smiling from ear to ear. After the last song, he ran back to our table, anxiously asking could I hear him?  “Absolutely,” I replied. I’m quite sure he was the loudest child on stage!  As our group gathered to depart, I’ll never forget that moment when this young boy who I met just hours before, wrapped his little arms tightly around my waist, and said “I love you Mr. Bill.”Aktion 2

We drove three hours back to Rock Hill and although others in the car were carrying on conversations, my thoughts were still on Jason and the other campers. That’s the day, the very moment, I realized Jason didn’t have a special need – I did. But not anymore. I truly believe God gave me that moment with Jason for a reason.

When my friend asked me recently did I have a special needs child of my own? I said yes. I have a couple of dozen of them actually. We meet every month at the Chamber. We call ourselves the Aktion Club.

Some Aktion Club members are in their 20’s, some in their 30’s and they may not be kids – but in a very special way, they’re my kids. When they have every reason in the world to rail against their own particular challenges – they laugh, love, learn, and serve.

Jason touched me in way that I have never forgotten. This ten year old child with Downs taught me I didn’t need to be afraid. He had enough love for us both as he wrapped his arms tightly around me as my body literally shook.  Three decades later I remember that simple hug. It was the afternoon I found God’s Grace in the heart of a child.

Bill Russell

The above article was written for The Lake Norman Citizen Newspaper – July 26, 2017.

 

Lots to be thankful for!

Last weekend, a longtime friend called to inform me she was moving to Colorado and hoped we could get together again before she made that trek out west.

Jill was one of the first people I met at the lake when I took over the helm of the Chamber in 1996. She and I could not have been more different in our political philosophies. She was a diehard progressive and I was clearly a conservative when it came to my beliefs and values. Yet, our love of the Lake Norman community and the potential of this region transcended our partisan differences.

jayceesAs a reporter for the only newspaper in the area at the time, Jill and I were both involved in many of the milestone events for our area, such as the groundbreaking of the “New” Exit 25 on I-77 and the grand opening of Birkdale. Since she also served as president of the Lake Norman Jaycees and was active in both the Chamber and Rotary, she and I interacted a great deal over two decades.

As we sat together on her last weekend in town, we lamented how partisan, bitter, and angry politics have turned both nationwide and locally. Ironically, we also both remarked how glad we are that it will soon come to an end – at least until next fall! We spent the next two hours reminiscing friends we have lost here at the lake and celebrating how things have grown and prospered since we first met over 20 years ago.

As we started to say our goodbyes, almost on cue – a beautiful Lake Norman sunset burned brightly in the sky above The Port City Club. We watched as the sun slowly sank below the cool waters, glistening orange and yellow as the day gave way, surrendering to twilight.

We hugged one last time and she left for her new life out west. Driving home, I was reminded that during this season of Thanksgiving, how very fortunate and thankful I am to all of the many people like Jill who have profoundly shaped our community and my life. And, how much better the Lake Norman region is because of these remarkable individuals. I am also very thankful that unemployment is down, our local real estate market is thriving, and commerce is strong. The chamber continues to introduce new businesses to the Lake Norman market, engage new members and benefit from the immense dedication of our volunteers. For these things, we are immensely grateful!

Recently, the Chamber held a Public Safety Luncheon where we saluted our local Police, Fire, and First Responders for keeping our families and businesses safe. While riots and protests ensued just a few miles down the road, our communities were safe! For that and for the services this special group provides each day, we should all be relieved and thankful!

We also celebrate the growth of our Lake Norman Chamber Young Professionals who celebrate their second anniversary this month! This group is growing as we see more and more young adults get involved in their community. America can feel the power of her young people and nowhere is that more evident than Lake Norman.ed-collab

Last month, we called on local businesses to help our Lake Norman Education Collaborative and you responded recognizing the need for businesses to partner with our public education. Thank you!

While I am thankful the campaign season is coming to a close – I am also very grateful to the men and women who both serve and those who seek political office.

As I watched Jill walk away, it occurred to me sometimes it’s the smallest of things and the people who have touched your life you cherish most of all. You may not remember all they said, perhaps not all they did, but you remember how they made you feel and the impact they have had on your life.  It really is a lot to be thankful for.

 

 

Lake Norman Chamber of Commerce – The Regional Approach to Business

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Earlier this month I wrote a column for Business Today on the regional approach the lake Norman Chamber of Commerce takes to small business development and growth for our business members in Huntersville, Davidson, Cornelius and the greater lake Norman region.

Recently I had the chance to watch the sun set over our beautiful Lake Norman. The bright orange skyline kissed the rippling waters. Teased by the wind, it skipped across the expanse that touched my soul and I was reminded of a passage in a book by Norman Maclean that read “Eventually, all things merge into one, and a river runs through it.”

In the early 1980s, long before I joined the Lake Norman Chamber, my mom moved to Huntersville. I was struck on my first visit to North Meck with the rural country side. Considered a suburb of Charlotte, Huntersville was largely pastureland. Cornelius, just to the north, was a former mill town and surprisingly the real population seemed to reside in the little college town of Davidson.

Before the end of that decade, Huntersville businessman John Cherry would share a vision of what we could accomplish as a region by creating what was known at the time as the North Mecklenburg Chamber. The Chamber was composed of businesses in Huntersville, Davidson, and Cornelius with Town Board representation by all three towns. John created an opportunity for businesses to network and support each other. The organization quickly grew with the population, as did it’s greater voice in the county and state.

In 1996, I was hired to serve as the Chamber’s president and one of the primary challenges we faced was the shortage of classroom space. North Mecklenburg High School had the largest enrollment of any school in the state. Yet, Charlotte Mecklenburg School Board Members refused to acknowledge the desperate need for a new High School in north end of the county.

I still vividly recall a group from the Chamber going to a CMS meeting to passionately advocating for the new school. We orchestrated the collective voice of the towns, community, and business leaders and through determination and a commitment to our kids, we were successful in getting Hopewell High built.

Soon we saw our communities begin to grow together.  Folks living in Huntersville, working in Cornelius, employing staff from Denver and Mooresville, and shopping in Davidson. The name of the Chamber was changed to reflect our more regional identity – Lake Norman – but our commitment remained steadfast in our roots to North Mecklenburg.

The Chamber stretched its ability to advocate for business when we successfully lobbied for an access management study for Hwy 73. The NC DOT countered such an undertaking had never been done. It took the collaborative efforts of three chambers, three counties, and several municipalities but it resulted in what is known today as the Highway 73 Council of Planning.

It was the Lake Norman Chamber that first brought the three North Mecklenburg towns together at quarterly dinner meetings to share ideas and opportunities. That process evolved into four towns as Mooresville was invited to join.

The Lake Norman Chamber also gave birth to two other outstanding organizations serving our region – Visit Lake Norman and the Lake Norman Economic Development Corporation. Both were initiatives of the chamber. Community leaders recognized the unbridled opportunities when you partner the towns together with the chamber of commerce.

John Cherry told me that it was difficult early on to recognize the sum of parts was greater than anything we could have accomplished on our own. Even today, almost three decades later, some think that progress means going back to where we started – working separately, rather than together. I think the past thirty years prove that is not the sound strategy. When we work hard, work smart, and work together, there is no limit to what we can accomplish for our communities, commerce, and citizens. The Lake Norman Chamber has indeed been a catalyst to bring our communities together and accomplish so much that each could not have done independently. We have grown our business community and we are working to meet the challenges and opportunities that lie ahead.

Standing on that dock, watching another day end and a new one set to take its place, I realized our North Mecklenburg communities have indeed merged into one.

Eventually, the vision has become reality and the energy and passion of our people run through it.

Bill Russell
President & CEO
Lake Norman Chamber of Commerce

Special Message to the Membership from 2016 Chamber Chair Callan Bryan

 

Callan BryanLake Norman Chamber Members:

2016 is off to a great start for business in our region and I am excited about what lies ahead for our Chamber during my tenure as your 2016 Chamber Chairman of the Board of Directors. As we are charting the course for the future of our Chamber, I believe it is important to understand the foundation of our strong organization.

The Lake Norman Chamber of Commerce was chartered by the State of North Carolina in June 1989 as the North Mecklenburg Chamber of Commerce and whose stated purpose is “The advancement of the civic, commercial, industrial, and agricultural interests of the North Mecklenburg area, and the surrounding territory; the promotion of the general welfare and prosperity of the North Mecklenburg area and its surrounding territory, and the stimulation of public sentiment to these ends…”

In addition, our Charter Bylaws under which the Chamber was incorporated, defined our area: (Article I section 3) “The Lake Norman area shall include the Towns of Cornelius, Davidson, Huntersville and the greater Lake Norman area.” To this end, our Chamber has, since its inception, included a Town Board Representative from each of the three North Mecklenburg Towns.

Could Founding Chairman John Cherry have created chambers of commerce in each town rather than a more united regional chamber? Yes, he could have. However, Mr. Cherry and the founding members realized our business members could achieve a great deal more working together than individually. This regional model and approach has significantly benefited our businesses and served our communities in a unified way during a period of extraordinary growth.

As you may know, The Lake Norman Chamber was recently recognized for its impressive community service and business related programs and events by being named Chamber of The Year for North and South Carolina.  Our award winning level of regional service will continue as we fulfill our mission of unparalleled representation of the businesses of Huntersville, Cornelius, Davidson and the greater Lake Norman region.

Our Chamber is committed to maintaining its role in the fabric and growth of the Huntersville community and the Lake Norman area.  We are the Huntersville Chamber, we are the Cornelius Chamber, we are the Davidson Chamber, we are the Chamber for our neighboring lake communities, and we have been for almost 30 years. We are your Lake Norman Chamber of Commerce.

Callan H. Bryan

2016 Chairman of the Board of Directors

Lake Norman Chamber of Commerce

“The Proposed Superstreet for Cornelius (NC) May Not Be Such A Super Idea”

Russell thoughts 1“Left turns are bad!” That is the foundation of the “Superstreet” concept which the North Carolina Department of Transportation (NCDOT) has recommended for Cornelius between Jetton Road and Sam Furr Road. With a Superstreet design, instead of waiting for oncoming traffic to clear to make a left, or using a traditional traffic signals, all vehicles are re-routed to dedicated left lanes. These vehicles then make U-turns at a designated distance and circle back to reach a planned destination.

I am convinced that it is not a street that makes a town or a region super. But rather, it is the people and the businesses who bring life and passion to that community that make it so.

For over 10 years, town staff, elected officials, citizens, and local business leaders have examined transportation plans for West Catawba Avenue. The Superstreet design was first suggested to the town by NCDOT when the first part of this road was widened in 2005. At that time, Cornelius town officials and the Lake Norman Chamber of Commerce lobbied NCDOT for a hybrid version of the Superstreet design. We insisted on adding traditional intersections with left hand turns to foster economic and business vitality. Over the recommendations of NCDOT, more left turn lanes were also added (five in total).

During the last few months, the town has encouraged the businesses and residents of our community to weigh in on the most recent Superstreet recommendation by the NCDOT. Planning sessions have examined drawings and computer simulations showing how the Superstreet concept would work. There seems to be no doubt that the recommended Superstreet design can move greater volumes of traffic more efficiently, safely, and quickly through Cornelius.

That said, I am not convinced this traffic pattern is in the best interest of our community. Recently Commissioner Jim Duke pointed out that the Superstreet design does not fit the character of Cornelius. Others have suggested that the section of West Catawba Avenue, from Jetton Road to Sam Furr Road, does not yet have a distinct character. It is important to consider that what exists today is not what will be there tomorrow. Business and residential development continues to evolve and there is so much potential for the future.superstreet

While Hwy 115 serves as a main street for Cornelius and Davidson, West Catawba Avenue is “Main Street Lake Norman.”  It is the main artery pulsating through the heart of the Lake Norman region.  Just as Cornelius town and business leaders fought for the consensus and compromise a decade ago to protect the economic vitality of West Catawba Avenue during its initial expansion, it is imperative for the future of Cornelius and the Lake Norman region that we do so again today.

You cannot load character into a computer simulation. It cannot be drawn into a blueprint, nor does it show up in traffic counts. But you can see it in the faces and feel it in the hearts of the people who live and work here.  It’s what makes our lake towns more than super and the reason we call Lake Norman home.

W.E.” Bill” Russell, CCE IOM

President and CEO

Lake Norman Chamber of Commerce

Lake Norman Citizen For the Record: Lake Norman – We’re sexy and we know it

The following column appeared in the July 9, 2014 issue of the Lake Norman Citizen Newspaper (For the Record page 39).

Lake Norman at sunset
Lake Norman at sunset

In the last few weeks, Motovo.com, a real estate website, ranked the Lake Norman town of Cornelius as the fourth sexiest community in the nation and Huntersville as the seventh most exciting town in North Carolina.

In addition, Ashley Madison (ashleymadison.com), an online dating service that caters to people already in relationships, says Huntersville leads its rankings of the “Most Unfaithful Neighborhoods” in the Charlotte area. The rankings were based on the percentage of membership from respective ZIP codes in the region.

My first take on reading the Ashley Madison statistic was astonishment.  First, that there was a website that encouraged that type of behavior. Second, I was not aware the Town of Huntersville was a neighborhood of Charlotte. But I suppose when you have sexy and exciting folks living near each other, it stands to reason they might be susceptible to temptation.

At my last check, there are approximately 500,000 words in the English language and there are 100,000 or so adjectives.  I suspect over the summer, we’re liable to hear quite a few more accolades from these online websites.  Perhaps Davidson will earn the “Most Educated” and Mooresville will be declared the “Fastest City” with all of its race shops and drivers who reside in the region.

All that said, the adjectives sexy and exciting are not lost on the business community.  At the Lake Norman Chamber’s June “Lunch and Learn” event, we had the opportunity to hear from the owners of our outstanding Small Businesses of the Year.  The one word that continued to resonate with the three business owners — Dr. John Ballas, Armin Desch and Penny Benkeser — was “passion.”

Ballas, owner of Ballas Chiropractic in Huntersville pointed out that to succeed, you must create a plan of action and hire employees to get it done.  Ballas said, “Hire people and associates who share your vision and passion.”  Penny Benkeser, whose business Servpro of Northwest Charlotte has grown 400 percent in 18 months, pointed out, “Don’t limit your benchmarks to your market or region.  Look across the board — across the nation and find the very best.  Use those examples as your benchmark and surpass them!”

June Lunch & Learn with   Armin Desch, Dr. John Ballas  and Penny Benkeser
June Lunch & Learn with Armin Desch, Dr. John Ballas and Penny Benkeser

Desch shared that the secret to his business success started with his employees. He reminded us all, “Treat your people special and they will in turn treat your customers special.”

Ballas Chiropractic was named the Small Business of the Year in large part because of Ballas’ hiring practices. “My dad gave me great advice,” he said. “Treat people with respect and empower your people.  I hire slow, fire fast, train hard — and manage soft.”

“Take your time to hire the right people,” he continued. “Give employees every opportunity to perform their job, but if they do not meet expected levels of performance, move them out. … Train your folks hard and then get out of their way.”

When all three of our Small Business of the Year finalists were asked if they had any final thoughts about success to share, John, Armin and Penny looked at each other and agreed, “It all keeps going back to passion.”

Maybe Motovo.com is on to something.  Some think of us as exciting.  Others might find us sexy. But one thing for sure — in the Lake Norman region, we’re passionate about business.

Bill Russell is the president of the Lake Norman Chamber of Commerce with approximately 1,000 members in the Cornelius, Davidson, Huntersville and greater Lake Norman region.